The UFC has just announced a new opportunity for fighters to receive bonuses paid in Bitcoin, courtesy of its partnership with Crypto.com.
Fans around the world would vote on pay-per-view performances. First place vote-getters would receive $30,000, second place gets $20,000, third place $10,000.
The UFC has been partnering with crypto.com since last July, and it’s very smart of them to be able to use sponsors from other sources to help pay their fighters. It’s a win-win-win for everyone involved.
Fighters are already fighting very hard for a victory, and for UFC fight bonuses. I see this is a fantastic opportunity for fighters to make money, with no downside apparent yet.
Meanwhile, Crypto.com is constantly trying to find ways they can connect with fight fans, and this certainly takes the cake.
The only negative I can think of is the fact that I retired from the UFC one month before this bitcoin bonus came into effect!
To be honest, I’ve been making a minimum effort to learn about cryptocurrency, not really sure if I believed it was real or not. Undoubtedly, people are making money from it.
Then, representatives of a new currency named Marshall Inu called my manager the afternoon of my fight in UFC 271. They offered me a sponsorship deal if I thanked them in interviews and shouted out on my social media.
I turned to my boyfriend Chris, who is more experienced in cryptocurrency, said, “Should I do it?”
He looked it up on his phone and said it seemed legit. My manager said, “Tell me your Crypto wallet” and I said, “What’s that?”
Well now I know what it is. I know how to check on the value, I have a wallet and the Coinbase app, and I know how to sell it and buy it.
If it’s crypto.com’s goal to get fighters and fans to participate more in cryptocurrency, they will surely succeed. Seems like a very expensive price tag for them but a wonderful opportunity for the UFC and fighters.